Making Your Niche Sticky

>> Sunday, October 30, 2005

Being Successful on the Internet is based upon finding a certain Niche. If you don't find a specific niche, chances are that you not be targeting the right traffic for your website or blog. Other niches just happen because you love what you do and it's your hobby. It's even better if you can make it "sticky".

Chauncey Canfield is part of a great web service which has found it's own niche of followers. Live365 ( http://www.live365.com ) claims to be the largest Internet Radio Network consisting of thousands of amateur deejays, including Canfield, who share their favorite tunes on the internet.

What so special about Live 365 is that allow listeners to tune in at no charge, which can attract a large group of followers. Live 365's added benefit includes the ability for people who want new music for their iPod the ability to find new tunes all commercial free.

For now, I definitely think this is a great business niche to watch in the future.


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Friday Humour

>> Friday, October 28, 2005

I gotta hand it to canadian expat for this one. And thought I share it because I know Ms. Mac would have a wee giggle.

Did you hear the one about the guy who had the map of Canada tattooed on his butt?

Every time he sits down, Quebec separates.

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Where are we anyways?

It never ceases to puzzle me how much I run across such vague terms every time I read from an American generated Newspaper. I guess people who are writing for the paper, somehow think we automatically know what they are talking about immediately. I mean, don't you already understand?

In one particular section for Halloween in the Washington Post today, the writer assumes we already know which Washington they are speaking of. Just imagine how lost other people are if I am not the only one with this problem. I'm not sure if this is a marketing ploy or a real boo-boo on their part to further loose readers.

I'm not sure if I'm the only one who knows which Washington Halloween bashes they are speaking of when they really mean Washington D.C. and not just Washington state. Maybe they don't care who their readers are, be it foreign or not. But they sure are loosing a lot of potential readers from their work as a result of speaking so vaguely.

Finally after reading a few paragraphs I figure out the Washington they are speaking of is close to PA. I'm glad I knew where we were, but just vaguely. Assuming you know the lingo in a certain area of the world may create a problem for your readers too.

Maybe it's a marketing lesson for all of us to learn. I'm sure they've lost their captive readers within the first 8 seconds. I'll just remember next time I am the writer to make sure I'm not loosing my target audience to a real boo-boo like that.

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Over 20 Million Blogs Strong

>> Thursday, October 27, 2005

Technorati has some impressive information on the growth of blogs over time. Well at least the blogs they are now able to track. What really got my interest was the Blog Growth Chart technorati came up with. I don't think you exactly have to link to technorati to be a statistic but you do have to land on a page they crawl and see you are blogging about. Technology is very impressive, especially in the blogosphere.

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Is Pixel Advertising Better Than PPC

I think it was almost 2 weeks ago when I saw a tv report about an Englishman who is supporting himself through university these days through something called pixel advertising. I'm starting to figure out what it is all about. It's definitely a catchy subject because everyone is starting to do it now. What so good about Pixel advertising is how much traffic it is generating and another outlet for marketing your business.

Pixel advertising is definitely a great way to gain more popularity since the tops site are listed in the movers and shakers of Alexa. With the pixel being something that we see on our computer screen, who knows what is in store the future with this advertising medium. I'd love to see Pixel advertising become more of a main stream PPC.

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Start up Company to Watch

>> Monday, October 24, 2005

With just over two years of age, this company is taking off. Wouldn't you like to be part of a success story in the making like them? Biofactura is the company. Read the Post article and check them out. I'm sure they are something to look for in the near future.

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A Great New Solution to Ring Tones

You know when you buy a piece of music online for a dollar that you are probably getting ripped off somehow when you pay 2 bucks for a ring tone of that song. I'm certainly one not to be lured into the trap. With a new Ringtone maker, you might be able to stop letting the ring tones take advantage of you. According to the source of the article in Washington Post, the ring tone software is a great way to take advantage of getting your money's worth of your ring tone tune.

Once more the best part of the entire ring tones concept is that you can really personalize what you want for yourself. Certainly a great marketing ploy if you want unique and different and can still get you moneys worth long term.

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Doing Something Right

>> Sunday, October 23, 2005

I like to keep my eyes out for people who are successful and to see what they are doing to cause chaos with what they are promoting. One guy who is certainly on the radar for more than just promoting his product is Kevin Trudeau. You know he's that guy who has caused a stir from his book "Nature's Cures" enough for the FTC to want to shut him down. You know he must have some sort of truth to what he has to say because the government obviously doesn't want you to know more about what he is promoting.


Kevin is definitely a great public speaker in my mind because he identifies a need for something and creates a sense of need to buy his product. Wouldn't you if you knew there could be a cure all in your life?

In his informercials:

He advises everybody to get off prescription drugs, even if they have serious problems like diabetes or blood clots; he reveals how multiple sclerosis can be cured by magnetic mattress pads. Source - Washington Post


One thing is for sure, he's got a few followers who agree with what he has to say. Popular celebrities such as Tom Cruise and Madonna with Kabbalah definitely follow much of what he is talking about. I would tend to agree with Trudeau because the government sensors everything they don't want you to know about. There's just too much evidence out there to prove this.

However, what really make since is that Trudeau is definitely someone to learn from. He is a great public speaker and must be doing something right if he can get his book on the New York times best seller list for over 16 weeks in a row. He's definitely one guy to learn from with all of his success so far.

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Risking Your Health From New Technology

>> Friday, October 21, 2005

I seriously doubt ten years ago you might have been complaining about sore thumbs from using your Blackberry of all things. You might have even asked the ever so silly question of don't you eat blackberries? With the evention of quick emailing, sore thumbs are more than just a problem.

According to a report from the Washington Post, many Blackberry users are suffering from sore thumbs. With Blackberries becoming ever so popular, I don't think the sore thumb syndrome is going to slow down. It's also a risk to your health in years to come, especially when you are older.

What would you do if you didn't have access to email while traveling. Oh just think 10 years back. I would have never thought this would be so popular. It's definitely a million dollar idea that hit the jackpot.

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Using Yahoo as a Role Model

>> Wednesday, October 19, 2005

With a surge in internet ads, it seems Yahoo is certainly doing something right. Yahoo has been experiencing an increase in sales and profits according to the Washington Post article.

So how are they successful?

By increasing their advertising in the US and abroad, Yahoo's sales have risen in the third quarter of this year. Their trick is in advertising more with yahoo email users. However, search-related advertising is by far the key to their success. Right now consumers do most of their product research through the Internet searches as reported by Yahoo.

Using Yahoo as a role model and applying what they are doing to your own business is certainly something successful business minded people should watch out for.

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How do you keep up

With the Internet changing so quickly, you need to either keep up and make the necessary changes to stay afloat or you will sink. AOL is definitely struggling with this aspect as they have been more successful with their FREE websites.

Currently AOL is only second to AOL so they must be doing something right in order to keep that many people with them. It looks like advertising and positioning is what has pulled them up from the hole. But changes are still in the works and more than 700 employees were let go.

Don't let that think AOL is not growing. They are doing quite well with all of their revenue in ads. In fact Microsoft is trying to get AOL to dump Google to Promote MSN. We will definitely have to keep an eye on the success of AOL in the near future.

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Google In Deep Water

A new report which came out today with the Washington Post claims Multi Million Dollar Search Engine Google just might be in hot water after all.

What has happened is a leading authors' organization sued Google Inc. for copyright infringement. Now the Association of American Publishers has also filed suit against the search engine giant's plans to scan and index books for the Internet.

With Google's Print Library Project, thousands of volumes will be indexed on the Internet unless the copyright holder notifies the company by Nov. 1. Sounds like their following suit of Gmail where Google can access your information if they so please.

Basically I see what Google is saying like this: We can email you if we choose. It's not spam because I'm giving you the option to opt out. Yeah right - screw your head back on straight and get back into the game Google.

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A Paperless Newspaper Delivery System

>> Saturday, October 15, 2005

If you flash back to the year 1990, would you have thought you would be reading some headline such as the one above? I don't think too many people would have been thinking of a paperless world where Internet users have potential to make millions while working from home or anywhere in the world.

With the year 2005 approaching an end, there are a lot of inventions to think about. What would life be like when reading your newspaper from a paperless outlet source? I don't think any of these types of questions would have been raised back in 1990, but they certainly are as the Washington Post points out with it's article on Ink and Paper or 1s and 0s.

Just imagine what life would be like even 15 years earlier. Would you have that idea that could change your status in this world? Maybe you can gain something from the future if you take your million dollar idea and create into a paperless fortune. With the advent of blogs and online advertising programs, only time will tell what's in store for profiters next.

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Will Apple's New IPOD Prosper

>> Thursday, October 13, 2005

As you might have heard, Apple unveiled it's next new product yesterday. It's now even better with it's services for podcasting now including a video IPOD. Will a New World for IPOD actually exist or will Apple start falling as their stock did with yesterdays new unveiling. The cast of ABC's "The View" Certainly think there is a good use for it. They were promoting the product already this morning to watch their tv show on the nifty new toy. You can definitely view on the run. Only time will tell but I'm sure it's a great start for great things to come in the future.

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Free Online Advertising

>> Wednesday, October 12, 2005

If you are a non-profit group, you might just benefit what Google is offering, according to a resent article in the Washington Post. Google has set up a new foundation called Google.org where it will be directing it's charitable giving as well as investing in other ways to fight poverty. With Google's corporate philanthropy on the rise since it's entry into public trading, there's no telling how far Google will be able to go in the future. I think all eyes will be on every move for Google in this future fight.

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How to Grab 3217 email addresses fast

>> Monday, October 10, 2005

I think a post is long overdue here. I've been a bit overwhelmed with so many projects lately. That's my excuse and I'm sticking to it...

I found a great article on How a Spoof Website Grabbed 3217 Email Addresses in a Matter of Weeks. If you'd like to learn about how you can test out a new system that claims it can seduce the spiders to visit ANY website, you might want to learn how to grab email addresses quickly.

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