Using Yahoo as a Role Model

With a surge in internet ads, it seems Yahoo is certainly doing something right. Yahoo has been experiencing an increase in sales and profits according to the Washington Post article.

So how are they successful?

By increasing their advertising in the US and abroad, Yahoo's sales have risen in the third quarter of this year. Their trick is in advertising more with yahoo email users. However, search-related advertising is by far the key to their success. Right now consumers do most of their product research through the Internet searches as reported by Yahoo.

Using Yahoo as a role model and applying what they are doing to your own business is certainly something successful business minded people should watch out for.