How do you keep up

With the Internet changing so quickly, you need to either keep up and make the necessary changes to stay afloat or you will sink. AOL is definitely struggling with this aspect as they have been more successful with their FREE websites.

Currently AOL is only second to AOL so they must be doing something right in order to keep that many people with them. It looks like advertising and positioning is what has pulled them up from the hole. But changes are still in the works and more than 700 employees were let go.

Don't let that think AOL is not growing. They are doing quite well with all of their revenue in ads. In fact Microsoft is trying to get AOL to dump Google to Promote MSN. We will definitely have to keep an eye on the success of AOL in the near future.