Do you Bond With Your Readers??

"Bond With Your Reader!"

Now come on, why would you want to do that. Ssshh. It's not a well known concept but it is something all internet marketing guru's aim at trying to accomplish.

This is exactly what can make you a great copywriter. This secret will allow you to bond with people instantly and have them trust you enough to buy what you sell.

And that secret is…


"Writing To One Person Only"

I'm am sure you have heard of this concept at least once before, and if you haven't, make sure you take note. I don’t care if you are talking to 50 million people on your web site on a daily basis, you are still only writing to ONE person. This is how you bond with your reader.

If you make the mistake of sounding like you are writing to a group of people you create no bond, no connection with every "single" reader. This is the same concept you would use with email marketing, simply writing to one lone individual.

When you set down and get your ideal customer in your mind and write strictly to him or her alone, you begin to turn out some powerful copy.

You are bonding one on one with thousands of people at the same time. So now you know how to make your readers feel like they are the only person who is meant to visit your page you have created. Go out and make your pages sticky!

To your success,

Jennifer Schilling